Eyewear styling training

Unlock the power of eyewear styling and transform your practice with eyewear styling training…

Why join?

Eyewear styling consultations don’t just enhance your service – done well they can:
✅ increase patient satisfaction
✅ encourage repeat visits; and
✅ boost average order values.
This training programme will help you stand out from the competition by embedding processes to help the team confidently deliver expert eyewear styling to your customers.

Course summary

📅 Date(s): The first learning module is on Wednesday 14 May at 12.30. 
🎤 Facilitator: Dan Scott, The Eyewear Stylist, Winner of the Eyecare Awards Dispensing Optician of the Year
🎨 Structure: 10x Modules (60 mins) + 10x Q&As (30 mins) PLUS 4 x Practice owner sessions (60 mins) PLUS 10x workbooks (homework set)
💷 Investment: Flexible options for different budgets

Who is it for?

Any practice who wants to elevate their dispensing service, enhance customer engagement, and drive profitability.

Learning topics

The course is delivered over six months, spending one session each fortnight on each of 10 topics:

1. How to prescribe a high value dispense
2. How to use modern frame materials to your advantage (3 CPD points)
3. How to attract your ideal clients through social media
4. How to create a consistent 5-star client experience
5. How to easily style for face shapes

6. How to improve dispenses through lens cosmetics
7. Using CBT for styling
8. The principles of colour analysis
9. Frames for seasons and style personalities
10. The complete styling process

What does it cost

Full course

£1296.00 ex VAT
SightCare members benefit from the option to pay via three installments of £432.00 ex VAT and qualify for a second delegate discount of 33%

Individual modules

Pick and choose individual sessions to complement your existing skill set and suit your learning needs.
£195.00 + VAT per module

3-module package

Benefit from the flexibility to choose three topics to complement your existing skills set and learning needs at a competitive price.
£450.00 + VAT

Trainer biography

Dan Scott comes from a family of independent opticians and is extremely passionate about supporting independents in creating USPs in their practice to separate their practices from the high street and online stores that dominate the marketing space for the general public.

More about Dan